Your demo is an end user’s (whether administrative or an actual member of the care team) first interaction with your app - it matters! The most successful demos capture users’ attention, have a clear problem and solution statement, and speak to the value of the integrated experience we are partnering to provide.
We suggest an “explainer video” style demo rather than a lengthy step-by-step tutorial, though you can certainly link to additional educational content and videos in your store listing. 2-3 minutes, visual representation of the solution and how it works, and an engaging presentation works well.
There are several tools available to prepare this type of demo DIY-style, or via a third-party vendor / creative. Developers building on Vim have taken both pathways.
Additional guidelines: